neuromarketing science & business association

Neuromarketing Theory & Practice #12 is out! If you join today, you'll get immediately access to the publication. Issue #12 contains an interview with Roger Dooley, report of the Neuromarketing World Forum in Barcelona, background article on Implicit Measures and much more: Join now! 

About us

The Neuromarketing Science & Business Association (NMSBA) is the global trade association for everybody with a professional interest in the field of neuromarketing.

It is the aim of the NMSBA to

  • Better understand consumer behavior and share the latest insights
  • Build a strong international network to exchange knowledge and improve the quality of the field
  • Protection of general social interests related to the discipline

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Upcoming Events:

Shopper Brain Conference 2015
Consumer insights from the brain

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