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Insights Magazine

Insights is the quarterly magazine of the NMSBA, exclusively available to NMSBA members.

Insights is the world’s only publication on consumer neuroscience applied in business. Solid scientific principles and methodologies, applied to real business scenarios. In each issue, leading neuroscientists and market researchers present the latest neuroscience findings and help readers address pressing marketing challenges. Each issue is focused on a theme, such as emotional marketing, online shopping, trust, and consumer senses. 

Insights features:

  • relevant neuroscientific findings
  • opinion pieces and commentaries
  • interviews
  • case studies
  • guest columns

Insights is read by neuromarketing professionals around the world. Of course, it wouldn't be such a popular quarterly without a dedicated editorial board


Would you like to contribute? Insights encourage the submission of articles that focus on neuroscience theory and issues and the application of neuroscience in business practice. Find out about past and upcoming themes and submission deadlines here. Check the submission guidelines and send your article to insights@nmsba.com.


Want to be top-of-mind in the international community of neuromarketing researchers, practitioners, and academics? Advertise in Insights and create more awareness for your business. Contact Sara Hoeflaken to learn more.